PROJECTS

"REAL TIME" PRESS DAY

STARTING POINT

Present the Real Time channel spring schedule to the press with a focus on the new 4 television programs.

BUSINESS CHALLENGE

Transform Discovery’s office ‘total white’ meeting area ​​ into a colorful and welcoming ‘lounge’ featuring 4 islets related to the 4 programs.

ACTION

In a span of a week, Aspen carried out a scenographic project for the Discovey headquarters’ Town Hall, recreating a welcoming homey atmosphere that was both smart and modern. The focus was on the 4 thematic corners designed to allow journalists to conduct one-on-one interviews with talents. From the creative development of the invitation cards to the brunch-style catering, to the production of goody bags full of thematic gadgets, the agency conceptualized and executed the entire event in every aspect and detail